Did you ask yourself how can something become a trend?
Or where do trends come from? or who decides that something is a trend? color trends or clothes trends..
Firstly: who?
it means who decide that this is a trend?
1-High end brands “Gucci” “Balenciaga”
2-fashionistas
3-Street
4-media
Secondly: HOW?
you have to know it’s impossible that designers will sit together and chat about what they want to design or what’s going to be a trend But....How does it all come together?for example Gucci puts a shocking pink in their collection this winter the media will take the shocking pink and announce that shocking pink is a trend this season the media also will see what did the fashionistas wears and also announce it as a trend NOW The fast market like “Zara” “mango” will do the same and put them on their design.by the way do you know how many time zara needs to appear their collection on their shops 10 days only.
